Because he needed the money Peterson answered an ad that said “We’ll pay you to be on TV if your opinions are strong enough or your personal experiences have a flavor of unusual.” He called the number and was told to come to Room 1551 in the Graybar Building on Lexington. This he did and after spending twenty minutes with a Miss Arbor who asked him if he had ever been in analysis was okeyed for a program called Who Am I? “What do you have strong opinions about?” Miss Arbor asked. “Art,” Peterson said, “life, money.” “For instance?” “I believe,” Peterson said, “that the learning ability of mice can be lowered or increased by regulating the amount of serotonin in the brain. I believe that schizophrenics have a high incidence of unusual fingerprints, including lines that make almost complete circles. I believe that the dreamer watches his dream in sleep, by moving his eyes.” “That’s very interesting!” Miss Arbor cried. “It’s all in the World Almanac,” Peterson replied.
“I see you’re a sculptor,” Miss Arbor said, “that’s wonderful.” “What is the nature of the program?” Peterson asked. “I’ve never seen it.” “Let me answer your question with another question,” Miss Arbor said. “Mr. Peterson, are you absurd?” Her enormous lips were smeared with a glowing white cream. “I beg your pardon?” “I mean,” Miss Arbor said earnestly, do you encounter your existence as gratuitous? Do you feel de trop? Is there nausea?” “I have enlarged liver,” Peterson offered. “That’s excellent!” Miss Arbor exclaimed. “That’s a very good beginning. Who Am I? tries, Mr. Peterson, to discover what people really are. People today, we feel, are hidden away inside themselves, alienated, desperate, living in anguish, despair and bad faith. Why have we been thrown here, and abandoned? That’s the question we try to answer, Mr. Peterson. Man stands alone in a featureless, anonymous landscape, in fear and trembling and sickness unto death. God is dead. Nothingness everywhere. Dread. Estrangement. Finitude. Who Am I? approaches these problems in a root radical way.” “On television?” “We’re interested in basics, Mr. Peterson. We don’t play around.” “I see,” Peterson said, wondering about the amount of the fee. “What I wanted to know now, Mr. Peterson, is this: are you interested in absurdity?” “Miss Arbor,” he said, “to tell you the truth, I don’t know. I’m not sure I believe in it.” “Oh, Mr. Peterson!” Miss Arbor said, shocked. “Don’t say that! You’ll be …” “Punished?” Peterson suggested. “You may not be interested in absurdity,” she said, “but absurdity is interested in you.” “I have a lot of problems, if that helps,” Peterson said. “Existence is problematic for you,” Miss Arbor said, relieved. “The fee is two hundred dollars.”