Biblioklept: What is Haute Culture Press?
Luis de Miranda: Haute Culture is a new venture in luxury publishing with a mission to bring masterpieces of global literature to English-speaking readers around the world. Since your site is called “Biblioklept,” I’ll start by saying that we are a new kind of Robin Hood: we give to both the “poor” and the “rich.” We offer free e-books to the modern global reader interested in discovering hidden gems of classic European literature and, simultaneously, we offer individuals of greater means the opportunity to become mini-Medici’s, actively supporting culture while enjoying a luxurious limited edition book that will increase in value year after year.
This model is summed up in our slogan: Physical books should be sublime, digital books should be free. The sales of our limited luxury editions—each a distinctive art object—support the distribution of free e-books for each of our titles. Buyers of our limited editions, in effect, become benefactors—or “Book Angels,” as we call them. I believe this model will satisfy collectors and book lovers.
Furthermore, as e-books become cheaper and cheaper, I want to create a model that does not depend on the diminishing revenues of e-book sales and allows us to reach as many readers as possible, particularly younger readers. If we want younger generations to read quality literature, and not just the latest bestsellers, free e-books are the way to go.
Biblioklept: Is the possible disconnect between electronic books and “luxury” an issue? Does this new publishing model privilege the book as an aesthetic object?
LdM: This model privileges the free distribution of quality literature and it reinvents the physical book as a cult object. I aim to create unique objects that make the poetry of texts tangible. As we all spend more time in front of screens, I believe that the experiential aspect of the printed book will become more important, with readers looking for a higher quality object. I foresee the return of the “gentleman’s library” (or “gentlewoman’s library”), with fine leather volumes and limited editions—the polar opposite of e-books. Our limited editions will embody my great respect for the ritual of reading and for the craftsmanship of book making, while at the same time subsidizing the free distribution of our e-books and building a new global audience for iconic European literary masters.
Biblioklept: Is Haute Culture the first group to employ this model, to your knowledge?
LdM: Yes. We are innovating and experimenting. I don’t know if ours will be an economically viable model in the end, but it is definitely a desirable one. Since we are exploring uncharted territory, we have to take things step by step. We are avoiding the established highways over artificial ponds, and attempting to build our own bridge. We might fail or we might create a new path that the others will soon follow.
Biblioklept: Why did you choose A.H. Tammsaare’s Truth and Justice as the first book in this series?
LdM: Our first publication is actually a new translation and an ultra-limited bilingual edition of the Flaubert novella, Felicity: The Tale of the Simple Heart. In December 2013, it will be on sale at Assouline Boutiques in New York, Los Angeles, London, and Paris.
Volume I of Tammsaare’s Truth and Justice is planned for publication in 2014. It is a fine example of an untranslated classic. Tammsaare himself is an icon of 20th century Estonian literature. Two museums, a monument, and a park in the center of Tallinn are all dedicated to him. Unlike some traditional classics, which are widely referred to but rarely read, his masterpiece, Truth and Justice, still retains its place at the front of Estonian bookshelves and yet this epic work has never been translated into English. I also have some personal reasons for launching the press with an Estonian icon like Tammsaare. I wrote my last novel in Estonia three years ago and I wanted to pay homage to the land that inspired me.
Biblioklept: What is Tammasaare’s book about? Why is it important?
LdM: Truth and Justice is considered Tammsaare’s most important work. It was written during the rise of dictators—Hitler, Stalin, Mussolini—and it captures the evolution of Estonia from Tsarist province to independent state. Though it’s deeply rooted in Estonian peasant life, the first volume deals with timeless literary and philosophical issues, developing a vigorous, straightforward narrative that addresses the dual nature of the human psyche.
The book’s characters, storylines, and language continue to inform Estonia’s culture today. References to Truth and Justice are pervasive, and one hears its echoes in contemporary Estonian literature, as well as other art forms. One need only call two men “Andres and Pearu” for any Estonian to understand the nature of their relationship.
Volume I presents life in an Estonian village, as farmers battle against nature during the last quarter of the 19th century. The two main characters, both unique and powerful men, represent the essential conflicts of human nature: not only good vs. evil, but also hope vs. conservatism, conquest vs. pettiness. The saga explores how human impulses compete with each other and complete the characters.
Although the first volume seems entirely dedicated to peasant life in rural Estonia at the threshold of modernity, the book deals with fundamental issues that are quite relevant today. You might say this book reflects what we are trying to do at Haute Culture. Truth and Justice is a story of simple people who work the land endlessly, striving to build a world were truth and justice prevail, where good is fostered and protected, not killed by conformity or lack of courage. Beautiful things grow slowly like plants. Perhaps this is a lesson for all the capitalists of the world.
Biblioklept: What future plans do you have for Haute Culture? What other books would you like to publish?
LdM: We are currently translating a Russian book by the cult novelist Yuri Mamleyev, called Shatuny. We are working with one of the best Russian to English translators, Marian Schwartz, who translated Bulgakov and Berberova. Shatuny is a mind-blowing, hallucinatory story about the quest for absolute truth. Maybe we are obsessed by truth?
Bringing untranslated texts to English readers around the world is one aspect of a wider mission to bring singular, fine, original works to the global corpus. That has always been my goal—to democratize access to culture. I’ve been to the Frankfurt Book Fair many times and met with publishers and agents in New York. I’ve noticed not only that many great European works have not been translated to English, but also that the mainstream US and UK publishers tend to translate only genre bestsellers—thrillers for example.
English is now the international language and I believe it’s possible, and indeed essential to bring to the international psyche works that aren’t standardized and cliché, but truly represent a unique viewpoint. I plan to build a catalogue that only includes masterpieces. Publishers who rely on the old publishing model must often publish potential bestsellers they secretly despise, yet there are so many excellent contemporary classics waiting to be discovered and translated into English. With Haute Culture, I refuse to compromise. Literature has the potential to create a more diverse and interconnected world, but in order to reach that potential we must fight against a profit-driven culture.
Biblioklept: Have you ever stolen a book?
LdM: When I was 18, I had a summer job at a bookshop in the Pompidou Center in Paris. At the end of my first day, I took about 20 books home with me, feeling that I had found Ali Baba’s cave, but a few days later I felt guilty and replaced all the books on their shelves.
- A young man and girl meet together, each in search of a person to be known by some particular sign. They watch and wait a great while for that person to pass. At last some casual circumstance discloses that each is the one that the other is waiting for. Moral,–that what we need for our happiness is often close at hand, if we knew but how to seek for it.
- The journal of a human heart for a single day in ordinary circumstances. The lights and shadows that flit across it; its internal vicissitudes.
- Distrust to be thus exemplified: Various good and desirable things to be presented to a young man, and offered to his acceptance,–as a friend, a wife, a fortune; but he to refuse them all, suspecting that it is merely a delusion. Yet all to be real, and he to be told so, when too late.
- A man tries to be happy in love; he cannot sincerely give his heart, and the affair seems all a dream. In domestic life, the same; in politics, a seeming patriot; but still he is sincere, and all seems like a theatre.
- An old man, on a summer day, sits on a hill-top, or on the observatory of his house, and sees the sun’s light pass from one object to another connected with the events of his past life,–as the school-house, the place where his wife lived in her maidenhood,–its setting beams falling on the churchyard.
- An idle man’s pleasures and occupations and thoughts during a day spent by the seashore: among them, that of sitting on the top of a cliff, and throwing stones at his own shadow, far below.
- A blind man to set forth on a walk through ways unknown to him, and to trust to the guidance of anybody who will take the trouble; the different characters who would undertake it: some mischievous, some well-meaning, but incapable; perhaps one blind man undertakes to lead another. At last, possibly, he rejects all guidance, and blunders on by himself.
Notations from Nathaniel Hawthorne’s American Note-Books.
“BILL will you begin. By telling the court in your own words how you first conceived and then supported this chimera, the illusion of your potential greatness. By means of which you have managed to assume the leadership and retain it, despite tons of evidence of total incompetence, the most recent instance being your hurlment of two six-packs of Miller High Life, in a brown-paper bag, through the windscreen of a blue Volkswagen operated by I. Fondue and H. Maeght. Two utter and absolute strangers, so far as we know.” “Strangers to you perhaps. But not to me.” “Well strangers is not the immediate question. Will you respond to the immediate question. How did you first conceive and then sustain —” “The conception I have explained more or less. I wanted to make, of my life, a powerful statement etc. etc. How this wrinkle was first planted in my sensorium I know not. But I can tell you how it is sustained.” “How.” “I tell myself things.” “What.” “Bill you are the greatest. Bill you did that very nicely. Bill there is something about you. Bill you have style. Bill you are macho.” “But despite this blizzard of self-gratulation —” “A fear remained.” “A fear of?” “The black horse.” “Who is this black horse.” “I have not yet met it. It was described to me.” “By?” “Fondue and Maeght.” “Those two who were at the controls of the Volkswagen when you hurled the brown-paper bag.” “That is correct.” “You cherished then for these two, Fondue and Maeght, a hate.” “More of a miff, your worship.” “Of what standing, in the time dimension, is this miff?” “Matter of let’s see sixteen years I would say.” “The miff had its genesis in mentionment to you by them of the great black horse.” “That is correct.” “How old were you exactly. At that time.” “Twelve years.” “Something said to you about a horse sixteen years ago triggered, then, the hurlment.” “That is correct.” “Let us make sure we understand the circumstances of the hurlment. Can you disbosom yourself very briefly of the event as seen from your point of view.” “It was about four o’clock in the afternoon.” “What is your authority.” “The cathouse clock.” “Proceed.” “I was on my way from the coin-operated laundry to the Door Store.” “With what in view.” “I had in mind the purchasement of a slab of massif oak, 48” by 60”, and a set of carved Byzantine legs, for the construction of a cocktail table, to support cocktails.” “Could you rubric, scout-mysteries.” “No. It was in the nature of a threat, a punishment. I had infracted a rule.” “What rule?” “A rule of thumb having to do with pots. You were supposed to scour the pots with mud, to clean them. I used Ajax.” “That was a scoutmystery, how to scour a pot with mud?” “Indeed.” “The infraction was then, resistance to scoutmysteries?” “Stated in the most general terms, that would be it.” “And what was the response of Fondue and Maeght.” “They told me that there was a great black horse, and that it had in mind, eating me.” “They did?” “It would come by night, they said. I lay awake waiting.” “Did it present itself? The horse?” “No. But I awaited it. I await it still.” “One more question: is it true that you allowed the fires under the vats to go out, on the night of January sixteenth, while pursuing this private vendetta?” “It is true.” “Vatricide. That crime of crimes. Well it doesn’t look good for you, Bill. It doesn’t look at all good for you.”
From Donald Barthelme’s Snow White. One of the funniest passages I’ve read in ages.
Biblioklept 